marketing

June 5, 2008 / David Bollier
Book explores how corporate marketers seized control of breast cancer activism
July 6, 2006 / Jonathan Rowe
April 6, 2006 / David Bollier
As the right promotes a corporate-controlled vision of an "ownership society," other observers explore what a true ownership society would look like.
December 7, 2004 / David Bollier
Companies want to control word-of-mouth in order to push their products. That enthusiastic recommendation from a friend may have been a paid commercial message.